OBLIGATORY TITLES Former Time Inc. chief and current Carlyle Group hand Norm Pearlstine is heading to Bloomberg LP, where he will assume the role of chief content officer. [Dealbook] Which begs the question: WTF is with these “chief content officers”? Netflix has one; so does PBS; so did the Cartoon Network. Is management not already stuffed with CEOs, COOs, CTOs, CFOs, and CPOs (that one is “chief privacy officer”) that we need to reassign the responsibilities normally spread among top execs to a new high-earning title grabber?
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